Twitter is a popular tool for sharing information and for finding Leads. It might surprise you to learn that there is more than 100,000 Tweets sent every MINUTE.
Look here to see more stats on Twitter usage.
So how can you use it to find Leads? There is a free tool called NearbyTweets. With it, you can search for a specific topic within a city. It’s really easy to use, and you don’t even need to have a Twitter account.
Just provide the city you are interested in, and the word(s) you want to search for. Keep in mind this is a primitive search. The words you enter can appear anywhere in the Tweet. Even if you try to search for a specific phrase, like “new car”, NearbyTweets will display Tweets with NEW and CAR anywhere in the Tweet.
Now to find some leads, lets search in Phoenix AZ for DOG. It doesn’t matter if you use capital letters, it will match words regardless of capital letters. You may see some tweets of frustrated people with dog issues along with sales announcements on dog items. Try using a word for your line of business. You are likely to find people who need your product or service. Keep trying other words to see what is working best to help identify the best Leads for you.
You can do a search like this on Twitter too. And Twitter provides more advanced search options. I will cover that in another Post.
